2019-04-10 / Front Page

Local businesses welcome Masters guests

DIANA ROYAL AND CASEY WILLIAMS


Scott Family Farm has rolled out items specific to the annual tournament Scott Family Farm has rolled out items specific to the annual tournament Waynesboro might not be the home of the Masters tournament, but its a friendly neighbor awaiting guests with open arms and a unique hospitality year after year.

Though eateries and hotels obviously feel the influx of guests for the April golf event, they’re not the only ones impacted by the visitors or excited about their stay.

Stephanie Scott of Scott Family Farm recently shared her thoughts behind the production of their handmade Masters-themed items.

“Last year, we focused more on Easter products and were hit with a ton of orders for Masters hospitality gifts,” she recalled. “This year, we planned ahead and created several products specifically for the Masters event.”

The local business’ three main product lines - honey, Christmas trees and soaps - have all been infused with something Mastersrelated. While they offer a series of special recipes with honey infusion, it’s the 1800s muth jar and golf charm that’s become a customer favorite, along with their signature “little black box” packed with goodies and tied up with a green bow.

Their Georgia shaped soaps scented in Georgia Cotton got an “Augusta 2019” and golf ball/tee embellishment this year, and though the hand painted soaps are time consuming, Scott says she’s enjoyed making them. “They have a big WOW factor because you get the Georgia state, the year and the golf commemorative all in one product.”

Their golf ball soap, which is an exact replica of a real golf ball, may have folks looking twice, and their tree offerings make a unique souvenir that Scott says Masters fans can take home and say for many years to come, “I received that tree when we went to the Masters in 2019 and now...”

“Scott Family Farm strives to respond to customer requests very dynamically, often testing new products or diversifying based on consumer interests,” Scott went on to say. “Some things we try work well and we add them to our long term product line while others are a passing trial that may do well but not for the long term. We appreciate our Masters customers and the interest they’ve shown in our products.”

And what’s a Masters tournament without the food? After a day on the course and nibbling on those famous pimento cheese sandwiches, Burke County offers a quick escape to peace and quiet and an array of dining experiences with special dishes and planned entertainment.

Two Waynesboro restaurants in particular have been feeding and entertaining Masters patrons for years.

“We have an annual Masters kick off party on the first day of the tournament play,” says Kevin Hagan of Good Day Cafe, adding that the restaurant, located in the heart of downtown, has been at it under his leadership for six years now. “It is a tradition that has been going on for many years, even with the previous owners. We usually have live music. We do the same menu that we always run, but we add a few quick pick up meals because the restaurant is so busy that night.”

Just a few storefronts down, Sarah-Ann Kelly, owner of Burke Perk, has been preparing for not only a busy week at her restaurant but also as a caterer and personal chef in Augusta.

Kelly makes sure Burke Perk is stocked with golf-themed cookies and cake pops, brownies and pound cake slices before she heads to Augusta each day during the tournament where she caters for the Development Authority of Burke County’s events, telling the various project managers and consultants she comes into contact with about the great growth experienced by Burke County.

“I use several local ingredients, like Fishead’s lettuce, strawberries from the Myers’ farm, and people love to hear how many products we have available to us locally,” Kelly says. While she’s away, the restaurant itself does well during the week, too, doubling up on the sale of some menu items. “While some of our usual customers are out of town for spring break, they are replaced by out-of-town golf fans who are staying in our local hotels. We usually see an influx in evening business due to the golf traffic. I sell twice as many steaks Masters week; I sell more desserts.”

But for Kelly and other business owners in the area, one of the best parts of Masters week is bragging on Burke County.

“I love being able to boast about all the things we have to offer right here in our hometown,” she says. “Especially when it involves food!”

Return to top